Published 2021-09-17
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Artículos

Use of TIC in the Floriculture Sector of the Municipality of Facatativa

DOI: https://doi.org/10.22490/ECBTI.4785
Hernando Giovanny Garzón Leal
Jheimer Julián Sepúlveda López

This document makes a first approach to the identification of the use of ICT in the floriculture sector of the municipality of Facatativá as a support tool in business growth and coverage of the demand of its clients, identifying the organizational importance in business processes. It is a fallacy to affirm that digital disruption is an issue only for large companies. In a competitive and complex trade, businesses require a strategy, implicit or explicit, right or wrong, to keep them current in the market. Therefore, the implementation or correct use of ICT changes the ways of obtaining positioning and recognition in the sector, improving information management, communication with clients, suppliers, portfolio, production times and deliveries, generating a greater customer experience all at once. that in increasing satisfaction levels lies the secret of success

keywords: TIC, floriculture sector, Facatativá, Business Growth, implementation
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How to Cite

Garzón Leal, H. G. ., & Sepúlveda López , J. J. . (2021). Use of TIC in the Floriculture Sector of the Municipality of Facatativa. Documentos De Trabajo ECBTI, 2(1). https://doi.org/10.22490/ECBTI.4785
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