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PSYCHOLOGICAL WELL-BEING IN THE UNIVERSITY COMMUNITY: COPING STRATEGIES AND THE PROPOSAL OF THE EMOTIONAL TRAFFIC LIGHT
Objective. To analyze the relevance of psychological well-being in university settings, particularly in open and distance education modalities, and to present the design of an intervention aimed at strengthening it through health promotion strategies. Method. The intervention project titled “Psychological well-being in a university community: Emotional Traffic Light” was developed as a health promotion strategy based on health management principles, positive psychology, and international frameworks of health-promoting universities. The intervention was structured into four participatory sessions aimed at strengthening emotional regulation, self-care, time management, and the development of healthy environments, including evaluation processes and sustainability guidelines. Results. The pilot implementation highlighted the relevance of the strategy in addressing challenges related to academic workload, self-regulation, social isolation, and the balance between work, family, and academic responsibilities. Improvements were observed in emotional management skills, self-care practices, and time organization, along with increased awareness of the importance of psychological well-being for academic performance and student retention. Conclusion. Psychological well-being interventions in university contexts are essential to reduce psychosocial risks, improve academic performance, and enhance student retention. Furthermore, they position psychological well-being as a strategic component of institutional management in higher education.