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Agritourism and Mobile Applications
The research topic of this article focuses on agrotourism and the use of mobile applications for this tourism modality, taking into account that it has been developing incrementally in the country to the point of already having a law that regulates it, Law 2239 of 2022. This study is considered relevant since agrotourism is positioned as an economic alternative for agricultural companies, which in addition to being an economic support is also a source of job creation. Therefore, it is important to maximize the potential of this activity, so that it becomes a true growth option for those who work in the fields. In this sense, the use of digital environments favors the development of this type of venture by providing an accessible and affordable way for them to be visible and to reach potential visitors with adequate information. The methodology used in this research was a literature review, taking a qualitative and descriptive approach, with the objective of identifying, analyzing, and synthesizing knowledge about agrotourism and the digital applications dedicated to it. As a result, it was observed that there are no apps specifically designed for agritourism in the country. However, apps and websites are used to promote it, but they are not tailored to the specific needs of the sector. Furthermore, it was found that mobile apps have great potential for promoting agritourism operations, in addition to providing tourists with valuable educational and recreational information.
