14th International Conference on Foresight and 5th International Conference on Entrepreneurship

The proceedings of the 14th International Conference on Foresight and the 5th International Conference on Entrepreneurship bring together research studies, analytical perspectives, and academic experiences focused on socioeconomic transformation through sustainable scenarios within the context of the new normal. The event, organized by the School of Administrative, Accounting, Economic, and Business Sciences at Universidad Nacional Abierta y a Distancia (UNAD), fostered spaces for interdisciplinary dialogue on innovation, entrepreneurship, sustainability, digital transformation, sustainable tourism, regional competitiveness, and organizational development. The compiled papers address contemporary issues related to knowledge management, e-commerce, digital marketing, cybersecurity, the circular economy, social inclusion, business resilience, and the strengthening of micro, small, and medium-sized enterprises.  The proceedings also highlight research focused on rural tourism, ecotourism, social responsibility, environmental sustainability, and economic recovery in regions affected by the pandemic. The contributions demonstrate the application of applied methodologies and interdisciplinary approaches aimed at generating innovative solutions to strengthen organizations, communities, and productive sectors.  In addition, the conference fostered collaboration among academia, the business sector, and social actors, promoting the exchange of experiences and the development of proposals for the sustainable and competitive growth of regions. Likewise, the proceedings emphasize the importance of technological innovation, organizational transformation, and sustainability as strategic pillars for addressing contemporary economic and social challenges.  In this regard, the event established an academic framework focused on the generation of applied knowledge with regional, social, and business impact.